| Bob sees that the company creates a balance sheet once every 3 months or in other words, quarterly to calculate the worth of the company for those 3 months . |
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 | According the GAAP principles, we must keep the periods consistent. | |
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| Bob decides that it is a good idea to invest in this company because they have been steadily gaining value and thinks that they will continue to grow. He calls the owner to inform him. |
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